While the pharmaceutical industry is comprised of large, highly complex organizations, an opportunity exists for entrepreneurial individuals and managers to start small, new entities focused on niche markets within the industry. The Rutgers Mini-MBA™: BioPharma Entrepreneurship is designed to help individuals and organizations navigate through the entire venture creation process, from idea generation to building viable BioPharma businesses.
Here is information from the Rutgers website:
Participants will also enjoy access to the Rutgers Entrepreneurship community, including the Rutgers IP transfer process. This program is offered both for individuals through Open Enrollment classes and for organizations through Custom Programs.
Who Should Attend?
The Mini-MBA™: Biopharma Entrepreneurship is a certificate program designed for:
* Aspiring entrepreneurs who are looking to start a new business in either the Biotech or Pharmaceutical industry
* Corporate venture officers who are seeking to develop or strengthen a climate of intrapreneurship in their corporations, universities, and regions
* Teams of entrepreneurs within one organization who are working together to start a new venture within their organization
Program Benefits
The program will enable participants to:
* Create, identify and evaluate new venture opportunities
* Interpret customer needs and quantify the value proposition
* Communicate the value proposition to potential investors
* Write compelling and thorough business plans
* Develop a network of executive mentors
* Leverage new science and technologies at Rutgers
and partner institutions
* Meet potential investors for their businesses
Curriculum
The Rutgers Mini-MBA™: BioPharma Entrepreneurship combines Rutgers faculty lectures, visits by successful entrepreneurs, and team projects to provide participants with a unique hands-on experience while developing their business plans and networking with the entrepreneurship community at Rutgers. To see more detail, please download the program brochure.
Twelve sessions will cover:
COURSE CONTENT
* Overview of a BioPharma
Start-up and Key Business Plan Issues Specific to BioPharma
* Overview of Technologies and Business Models for Success in BioPharma
* Marketplace of Ideas: Idea Generation and Evaluation
* The Importance of Sales and Quantifying the Value Proposition
* Creating and Delivering a Good Elevator Pitch
* Keys to Strategic HR in new BioPharma ventures
* Entrepreneurial Marketing Strategies for BioPharma
* Financial Modeling for BioPharma
* New Venture Valuations
* How to Negotiate with VCs
PRESENTATION AND FUNDING OPPORTUNITY
* Presentation of Business Plan to Potential Investors
RUTGERS ENTREPRENEURSHIP COMMUNITY
* The Rutgers Idea Café
* Entrepreneurs in Residence
* Venture Capital Fund
* Business Plan Competition
* Access to Rutgers IP
Dates/Locations:
Spring 2010
6:00pm – 9:00pm
(One evening per week for 12 weeks)
Piscataway:
Tuesdays
Feb. 16 – May 11
For more information, please visit the Rutgers website.
