Medical Marketing & Media

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Medical Marketing & Media is a leading monthly publication serving the healthcare marketing industry.

The following description is provided on their website:

“Medical Marketing & Media is a monthly business publication that has been serving healthcare marketers since 1966. Each issue carries a mix of industry news and in-depth feature articles on marketing and promotion written by a seasoned editorial staff.
Additional editorial material from leading industry experts is also published, subject to review and acceptance by MM&M’s editorial staff and editorial advisory board, a panel of twelve industry executives representing healthcare manufacturers, advertising agencies, media, and marketing
research.
 

MM&M carries a number of special features, found in no other publication, including PERQ/HCI’s midyear and year-end advertising review, IMS Health’s year-end industry review, an annual advertising agency review, and a career and salary survey with information on more than three dozen industry positions. MM&M is the official publication sponsor of the Medical Advertising Hall of Fame, and carries complete coverage of the events and inductees in each March issue.

 

For more information, please visit their website.

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